Last updated: February 20, 2020

Acumen Academy may collect information about your device, including your IP address, operating system, and browser type, for security logs, system administration, and to report and understand website usage and similar activity. 

For the same reason, we may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your device. 

Any personal data collected by carrying out any of the below purposes shall be processed in accordance with our Privacy Policy. This Cookies Policy shall be incorporated by reference into our Privacy Policy. All defined terms not defined herein shall take their meaning from our Privacy Policy.

What is a cookie?

When accessing or otherwise using a website, small pieces of data concerning your device and your visit are stored within your web browser, which can be retrieved upon future visits. These pieces of data make up a small file called a “cookie.” Both first and third parties can store their own cookies on your web browser.  When you visit the website again, the cookie allows that website (and other third parties) to recognise your browser. Cookies may store user preferences and other information. 

These cookies may collect “personal information” as such term is defined under applicable law. However, typically, information collected via cookies includes the type of device you use, your operating system, IP address, browser type, and geolocation, and ties it to a randomized ID called a “cookie ID,” rather than your name, address, or other similar “direct” identifiers.

What cookies we use

We use two broad categories of cookies: (1) first party cookies, served directly by us to your computer or mobile device, which are used only by us to recognize your computer or mobile device when it revisits our Website and (2) third-party cookies, which are served by service providers and marketing partners on our Website, and can be used by such service providers and partners to recognize your device across websites.

We use the following cookies on our Website for the following purposes:

  • Essential Cookies: These cookies are essential to provide you with services available through our Website and to enable you to use some of its features. Without these cookies, the services that you have asked for cannot be provided, and we only use these cookies to provide you with those services. 

  • Functionality Cookies: These cookies allow our Website to remember choices you make when you use our Website, [such as remembering your language preferences, remembering your login details and remembering the changes you make to other parts of our Website which you can customize. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you visit our Website.

  • Analytics and Performance Cookies: These cookies are used to collect information about traffic to our Website and how you use our Website. We use this information to help operate our Website more efficiently and to monitor the level of activity on our Website.  We use Google Analytics for this purpose. Google Analytics uses its own cookies and is only used to improve how our Website works. You can find out more information about Google Analytics’ cookies here.

You can find out more about how Google protects your data here: You can prevent the use of Google Analytics relating to your use of our Website by downloading and installing the browser plugin available here

  • Social Media Cookies. We use these cookies when you share information using a social media sharing button or “like” button on our Website or link your account and engage with our content on or through a social networking website. The social network will record that you have done this.

Why we use cookies

They enable us:

  • To estimate our audience size and usage pattern.

  • To store information about your preferences, and so allow us to customize our site for you.

  • To speed up your searches.

  • To recognize you when you return to our Website.

  • To present advertising or other promotional materials on our Website or other websites.

  • To ensure that our site content is presented in the most effective manner for you and for your computer.

  • To provide you with information, products or services that you request from us.

  • To carry out our obligations arising from any contracts entered into between you and us.

  • To allow you to participate in interactive features of our service, when you choose to do so.

Disabling the cookies

You can typically remove and reject cookies from our Website with your browser settings. In order to do this, follow the instructions provided by your browser (usually located within the “settings,” “help,” “tools,” or “edit” facility). Many browsers are set to accept cookies until you change your settings. If you remove or reject our cookies, it could affect how our Website works for you. 

Further information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit