Suleiman is the Owner and Creative Director of Impact Communication, an innovative communication company in Addis Ababa, Ethiopia. The company uses social and behaviour change communication to improve the lives of Ethiopians affected by poor hygiene, malnutrition and HIV/AIDS as well as other health and development related issues. Impact communication has partnered with the Government of Ethiopia and international development organizations including: UNICEF, UNAIDS, Marie Stopes, Mercy Cops, SNV and WFP. In one of his recent endeavors he started a printing press, Savannah, under which he started manufacturing traditionally hand-made notebooks made entirely from recycled material that represent the artisanal/artistic side of Ethiopia.