Diana Arismendy is the manager of "Avancemos Bajo Cauca," a private sector alliance whose goal is to contribute to the inclusive and sustainable rural economic development of the Bajo Cauca Antioqueño region through the strengthening of ventures and the promotion of formal jobs. She has more than 16 years of professional experience, 7 of them focused on leading social causes. She has a Master's degree in Business Innovation from the Instituto Tecnológico de Monterrey and a Business Administrator degree from the EAFIT University.